Question
a car manufacturing company wants to diversify horizontally. using 'porters three tests' share details on how each of the tests can be analyzed to understand
a car manufacturing company wants to diversify horizontally. using 'porters three tests' share details on how each of the tests can be analyzed to understand which factors are positive and which ones are negative?
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Research Methods for Business A Skill Building Approach
Authors: Uma Sekaran, Roger Bougie
7th edition
978-1-119-2668, 1119165555, 1119165552, 9781119266846, 111926684X, 978-1119165552
