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A company's marketing information system ( MIS ) is valuable because it _ _ _ _ _ _ _ _ . Question content area bottom

A company's marketing information system(MIS) is valuable because it________.
Question content area bottom
Part 1
A.
maintains the company's internal database of customers
B.
ensures that the company will have good customer service
C.
allows a company to outperform its competitors in the marketplace
D.
enables a company to use customer insights to improve relationships with customers
E.
increases the likelihood that a customer will buy a product

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