Question
A company's responsibilities should be four-fold: 1. economic; 2. legal; 3. ethical; 4. discretionary. List an example of how Wal-Mart meets or shirks its responsibilities
A company's responsibilities should be four-fold: 1. economic; 2. legal; 3. ethical; 4. discretionary. List an example of how Wal-Mart meets or shirks its responsibilities in each category.
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Marketing The Core
Authors: Roger A. Kerin, Steven W. Hartley, William Rudelius
5th edition
9780077517083, 78028922, 77517083, 978-0078028922
