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A consumer's purchases are often influenced by the views, opinions, or behavior of others. Two important aspects of personal influence to marketing are Multiple Choice

A consumer's purchases are often influenced by the views, opinions, or behavior of others. Two important aspects of personal influence to marketing are

Multiple Choice

psychographics and demographics.

lifestyle and motivation.

opinion leadership and word

-

-

mouth activity

personality and lifestyle.

word

-

-

mouth activity and psychographics.

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