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(a) Explain how greater advertising by a firm may reduce the price elasticity of demand for its product. (25 marks) (b) What factors determine the

(a) Explain how greater advertising by a firm may reduce the price elasticity of demand for its product. (25 marks)

(b) What factors determine the cross-price elasticity of demand? (25 marks)

(c) Explain why firms will always maximize revenue by charging a price where demand is unitary elastic. (25 marks)

(d) Explain why firms will always maximize profit by charging a price where demand is elastic. (25 marks)

(I need a detailed answer with some diagrams, examples, citations, references. Thank you very much.)

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