A foodservice operation that caters to tourists should do the following to maximize traffic and revenue from this group of customers, EXCEPT: A foodservice operation that caters to tourists should do the following to maximize traffic and revenue from this group of customers, EXCEPT: Build positive relationships with hotel personnel or attractions staff in the area so that they help to recommend the establishment to tourists. Provide tourists with menu options featuring local or regional specialties to meet their expectations. Train and prepare employees to answer questions about area attractions and tourism information; this will help to create positive experience for the tourist customers. Avoid using coupons because unlike the locals, tourists are not price-sensitive in food consumption when they are on the trip