A marketing manager has determined that the company needs to stop one of their four strategic customer campaigns. Through an analysis, they have found this campaign has a low click-through rate, costs more than it is generating, and takes too long to generate results. Which three options should the manager use to present the findings to their VP to effectively stop the campaign? (Select three)

Use empirical evidence to support the decision

Provide the statistical analysis to the VP

Use storytelling to clearly show impact of the campaign

Utilize machine learning to make the decision

Align the information to the business objectives.