a) Organizations are most vulnerable when they are at the peak of their success. It is for that reason … “even if it works, it must be fixed.” Why is this so?

b) As the Chief Executive of XYZ company, you are very much concerned with your company being a going concern. You want it to double its sales, increase its profit margin and expand its market share. You are considering to adopt a low-cost leadership strategy and differentiation strategy to enhance its competitiveness and survival in the competitive environment. Formulate 5 strategic objectives to enable you realize the dream of your company. Let the objectives be SMARTER and focused to address the key mentioned areas.