Answered step by step
Verified Expert Solution
Question
1 Approved Answer
A retailer has collected some data for them to decide whether they should employ paid search advertising on a search engine.Based on the data below,
A retailer has collected some data for them to decide whether they should employ paid search advertising on a search engine.Based on the data below, please conduct an analysis and conclude whether it is profitable for the retailer to employ paid search.
Organic search clicks | Paid search clicks | Cost per click | Conversion rate for paid search clicks | Conversion rate for organic clicks | Profit per sale | |
Without paid search | 2000 | 0 | $0.2 | 15% | 10% | 10 |
With paid search | 500 | 3000 | $0.2 | 15% | 10% | 10 |
Step by Step Solution
There are 3 Steps involved in it
Step: 1
Get Instant Access with AI-Powered Solutions
See step-by-step solutions with expert insights and AI powered tools for academic success
Step: 2
Step: 3
Ace Your Homework with AI
Get the answers you need in no time with our AI-driven, step-by-step assistance
Get Started