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A service company located in the Cikarang area in the last two years experienced a increase, the number of consumers continues to grow. Mr.

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A service company located in the Cikarang area in the last two years experienced a increase, the number of consumers continues to grow. Mr. Rama as the head of the company feels worried about not being able to serve customers in the next three years. Tuan Rama plans to establish a new branch, with three alternative locations, namely Karawang, Bekasi and Tangerang. In selecting the location, the management has analyzed the influencing factors at each location, the weight of the importance of each factor, and the score for each location as follows. No Factor Weight Karawang 1 Security 8 5 4 Score Bekasi Tangerang 3 2 Topography 8 4 st . 5 4 3 Number of competitors 6 3 2 5 4 Proximity to market 6 4 4 5 LO 5 Transportation 3 3 4 4 Based on the data from the service company, which location is the best to choose from? using the factor assessment method and explain your reasons!

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