Question
A UK business has experienced slow growth in sales in recent years.it has decided to achieve higher growth through new product development` Do you believe
A UK business has experienced slow growth in sales in recent years.it has decided to achieve higher growth through new product development`
Do you believe that this is a more risky strategy than market development? Justify your view
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Advertising & IMC Principles & Practice
Authors: Sandra Moriarty, Nancy Mitchell, William Wells
9th Edition
9780132998208, 0132163640, 132998203, 978-0132163644
