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According to Mintzberg (1987), a successful business strategy should incorporate five components, called the 5 P's of business strategy. outline and explain these 5 P's
- According to Mintzberg (1987), a successful business strategy should incorporate five components, called the 5 P's of business strategy. outline and explain these 5 P's of business strategy.
2. explain ANY THREE alternative growth strategies that a business can utilize.
Market expansion:
Product diversification:
Mergers and acquisitions:
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International Management Culture, Strategy and Behavior
Authors: Fred Luthans, Jonathan Doh
10th edition
1259705072, 1259705076, 978-1259705076
