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Advertising is a key marketing tool. 1) Identify two examples each of, manipulative deceitful, misleading and good adverts. Use local (Nigeria) and international examples and

Advertising is a key marketing tool.

1) Identify two examples each of, manipulative deceitful, misleading and good adverts. Use local (Nigeria) and international examples and give 7 reasons for your answer.

2) Customers are key stakeholders and organisations owe them ethical responsibilities. Make a case for this to your management.

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