After reviewing everyone's posts, which segment do you think Honeylu's should target with a new signature drink?Explain your choice and why it makes sense with the case.Use what you have learned from class (segment evaluation).

It is very difficult to do good job on this project if you do poor job of defining the target market.

3. What do you think is Honeylu's current target market strategy: undifferentiated, differentiated, concentrated or micro-marketing. Explain how you arrived at your answer (evidence).