Airbnb owners are specifically worried about the feedback posted on Web 2.0 sites, such as TripAdvisor. It could be, however, that some of the information posted on such sites is not fair and is highly subjective. Imagine that you are the owner of an Airbnb property in Vancouver that has just received the following review on TripAdvisor: "The apartment was in a relatively safe neighborhood, and that's the only positive thing I can say. Other than that, I recommend you spend your money at a nice hotel." Question: As the owner, you will be the revenue manager as well. What are, the key content elements that should be included in your response to this particular feedback? You can answer in a few efficient bullets