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Alternate problem B The Havana Company is introducing a new product and must decide its price. An stimated demand schedule for the product is as

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Alternate problem B The Havana Company is introducing a new product and must decide its price. An stimated demand schedule for the product is as follows: Price Units demanded S 5 20,000 18,000 14,000 12,000 9,000 8,000 10 Estimated costs are as follows: Variable manufacturing costs Fixed manufacturing costs Variable selling and administrative costs Fixed selling and administrative costs S2.20 per unit $20,000 per year $1.00 per unit $5,000 per year 1 Prepare a schedule showing the total revenue, toral cost, and total profit or loss for each selling price 2 Which price should Havana select? Explain

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