Question
. Amazon.com Mission statement is To be Earth's most customer-centric company, where customers can find and discover anything they might want to buy online, and
. Amazon.com Mission statement is "To be Earth's most customer-centric company, where customers can find and discover anything they might want to buy online, and endeavors to offer its customers the lowest possible prices."
- Is this mission statement market-oriented, product-oriented, production-oriented or futuristic? Why?
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The law of marketing
Authors: Lynda J. Oswald
2nd Edition
2901439079248, 1439079242, 978-1439079249
