An ice cream store has asked IDEO to do a review of the store's service design and recommend changes. Based on IDEO's approach to innovation, which of the following are IDEO likely to do when performing their analysis? $($select all that apply$)$ Create a detailed understanding of the current customer experience from beginning to end Send out paper surveys to everyone in the neighborhood to poll what kind of ice cream they like and if they would come to the store for the ice cream or the experience Include the ice cream store's staff in the exploration and decision$-$making process Prototype the new ideas in the store and talk to customers to gauge how much they like them