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An integral part of the managerial process of crafting and executing strategy includes communicating the company's values and code of conduct to all employees. deciding

An integral part of the managerial process of crafting and executing strategy includes

communicating the company's values and code of conduct to all employees.

deciding how much of the company's resources to employ in the pursuit of sustainable competitive advantage.

deciding on the company's strategic intent.

developing a strategic vision.

developing a proven business model.

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