Question
Analyse the services experienced by you in the last 6 months of any service provider. THE 7 P's of that service and the 4 GAP's
Analyse the services experienced by you in the last 6 months of any service provider. THE 7 P's of that service and the 4 GAP's of that service, analyse the services experienced by you on 5 parameters of Service Quality of that service. State not more than 5bullet points under each service dimension.
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Marketing Real People, Real Choices
Authors: Michael R. Solomon, Greg W. Marshall, Elnora W. Stuart, J. Brock Smith, Sylvain Charlebois, Bhupesh Shah
4th Canadian Edition
132913178, 978-0134365954, 013436595X, 978-0132913171
