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Answer these questions based on the case study: Louisiana-Lafayette, Beer and TRAC Given the success of ULLs Ragin Cajuns beers, the athletic department is now
Answer these questions based on the case study: Louisiana-Lafayette, Beer and TRAC
- Given the success of ULLs Ragin Cajuns beers, the athletic department is now considering a similar licensing agreement with a local distillery, what kind of on TRAC data and from what sources would it need to obtain and consider?
- ULL is also anticipating potential stakeholder concerns over the expansion of licensing agreements with purveyors of alcoholic beverages. What kind of on TRAC data and from what sources would it need to obtain and consider to assuage such concerns?
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Operations Management
Authors: William J. Stevenson
11th Edition
978-0073525259, 0073525251
