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Answer these questions from Chapter 7 of Daniel Pinks books To Sell is Human. Q 1 : Tell me about Elisha Otis. What did he
Answer these questions from Chapter of Daniel Pinks books To Sell is Human.
Q: Tell me about Elisha Otis. What did he do that is relevant to our study of sales?
Q: What is the definition of an "elevator pitch?
Q: According to Elsbach and Kramer's research, which Hollywood "pitches" were the most successful?
Q: Provide an example of the oneword pitch. Why is the oneword pitch important today?
Q: Provide an example of the question pitch. Why are question "pitches" so powerful?
Q: Provide an example of a rhyming pitch. Why are rhyming pitches effective?
Q: Howwhy is a "Twitter" pitch able to be effective?
Q: Define a "Pixar" pitch and why they are so powerful for communicating ideas.
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