Question
Answers should not be short, please. Q1: Give an analysis of current market trends and practices of the hospitality industry Q2: Describe the structure and
Answers should not be short, please.
Q1: Give an analysis of current market trends and practices of the hospitality industry
Q2: Describe the structure and interrelationships of the hospitality industry.
Q3: Identify at least three industry networks and three relevant information sources
Q4: What are the legal, ethical and sustainability requirements of hospitality companies? (examples)
Q5: What are the three innovative marketing opportunities and new technology or media that could be appropriate for each?
Q6: What are the major five marketing activities?
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Fundamentals of Management
Authors: Robbins, DeCenzo, Coulter
7th Edition
132996855, 0-13-610982-9 , 9780132996853, 978-0-13-61098, 978-0136109822
