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Apple Inc. plans to launch a new product Cycle. The project required a marketing survey that was completed one year ago. The cost of the

Apple Inc. plans to launch a new product
"Cycle". The project required a marketing
survey that was completed one year ago.
The cost of the marketing survey was
$55,525. Assume here that all revenue,
variable costs and fixed costs are cash;
the new project will generate revenue of
$3,220,000 in each of years 1-12. Variable
expense is expected to be 25% of
revenue and fixed cost will be $128,000.
The project requires new production
equipment that costs $359,000 and an
additional $66,000 to fully install this
equipment. The equipment is being
depreciated to zero using straight line
depreciation over a 15-year tax life. The
project life is, however, only twelve years
and at the end of the project (i.e., at t=12)
the equipment will be sold for $55,000.
There will be an initial run up in cash of
net working capital (NWC) of $32,000 at
the start of the project and final recovery
of NW as the project terminates at the
end of year 12. Assume tax rate of 22%
Assume cost of capital of 9.5% per
annum
Answer the following questions:
1. What is the total initial CAPEX for the
investment?
2. What is the depreciation expense for each year?
3. What is the after-tax salvage value of the specialized equipment?
4. What is the Free Cash Flow (FF) in year O (i.e., =0)?
5. What is the Free Cash Flow (FF) in year 1 (i.e.,
t=1)?
6. What is the Free Cash Flow (FF)
in year 12 (i.e., t=12)?
7. What is the net
present value (NV) of the project?
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Apple Inc. plans to launch a new product "Cycle". The project required a marketing survey that was completed one year ago. The cost of the marketing survey was $55,525. Assume here that all revenue, variable costs and fixed costs are cash; the new project will generate revenue of $3,220,000 in each of years 1-12. Variable expense is expected to be 25% of revenue and fixed cost will be $128,000. The project requires new production equipment that costs $359,000 and an additional $66,000 to fully install this equipment. The equipment is being depreciated to zero using straight line depreciation over a 15-year tax life. The project life is, however, only twelve years and at the end of the project (i.e., at t=12) the equipment will be sold for $55,000. There will be an initial run up in cash of net working capital (NWC) of $32,000 at the start of the project and final recovery of NW as the project terminates at the end of year 12. Assume tax rate of 22%. Assume cost of capital of 9.5% per annum Answer the following questions: 1

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