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Apple is evaluating the costs of producing a new model of the MacBook. The fixed production costs are $150,000,000, and the variable costs are $500

Apple is evaluating the costs of producing a new model of the MacBook. The fixed production costs are $150,000,000, and the variable costs are $500 per unit. Apple expects to produce 1,000,000 units in the first year. Additionally, marketing costs are estimated to be $30,000,000.

Requirements:

  • Calculate the total production and marketing costs for the first year.
  • Determine the cost per unit produced.
  • Analyze the impact of producing an additional 200,000 units on total and per-unit costs.
  • Discuss the role of marketing costs in product launch success.
  • Recommend strategies for cost control in laptop production and marketing.

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