As the marketing coordinator for Booster Juice Canada, you have been tasked with completing a Situation Analysis. This Environmental Scan is the identification and monitoring of factors from both inside and outside the organization that may impact the long-term viability of the organization. Your submission should include 3 parts: 1. Environmental Scan - Internal & External (PESTLE Analysis) 2. Competitive Analysis - Include an overview of the competitive landscape and a comparison to a minimum of 3 direct competitors 3. SWOT Analysis - use your findings to prepare a SWOT diagram