Question
As you just heard, PepsiCo reports both sales and cost of sales, but doesn't report a specific gross profit line. Additionally, many service companies, such
As you just heard, PepsiCo reports both sales and cost of sales, but doesn't report a specific gross profit line. Additionally, many service companies, such as Google, do not report a gross profit line.
Besides not being required, why do you think a company would choose to report or not report a gross profit line? Why do you think many service companies in particular do not report a gross profit line?
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International Marketing And Export Management
Authors: Gerald Albaum , Alexander Josiassen , Edwin Duerr
8th Edition
1292016922, 978-1292016924
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