Assignment in Digital Marketing: SEARCH MARKETING PROGRAM ROLES:

Instructions: Identify five roles/individuals at your organization that would need to be involved in a search marketing program.How can you make a search marketing program proposal more appealing to these individuals?What roles would each individual play?

Organization: Mainstay Suites

Conglomerate Multinational Corporate Corporate HQ HQ Company Company Company Country Country Country A B C A B C Product-Oriented Functional Corporate Corporate HQ HQ Product Product Product Marketing Sales Service A B C