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Assignment You realize that Costa's Customs' current strategy of ignoring digital marketing is a huge disadvantage in today's business environment and set your sights on

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Assignment You realize that Costa's Customs' current strategy of ignoring digital marketing is a huge disadvantage in today's business environment and set your sights on convincing management to shift their marketing budget towards digital channels. Your first meeting with the higher ups is coming up, and you feel that this would be the perfect opportunity to give a presentation making the case for a strategy shift to digital marketing channels. The presentation should contain a detailed notes section for Costa's Customs' management, tailor your choices to Costa's Customs' needslsituation, and complete the following below: - Detail potential benefits of digital marketing and why it's a good fit for Costa's Customs' brand. - Support your opinion with observations from the company profile. - Two slides minimum

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