Assume that a customer shops at a local grocery store spending an average of $300

300 aweek, resulting in the retailer earning a $25

25 profit each week from this customer. Assuming the shopper visits the store all 52 weeks of theyear, calculate the customer lifetime value if this shopper remains loyal over a10-year life-span. Also assume a 5

5 percent annual interest rate and no initial cost to acquire the customer.

This customer yields $

nothing

per year in profits for this retailer.