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Assume that you are starting a bussiness of launching a new brand of UHT Milk. How will you apply the concept of Strategic Planning on
Assume that you are starting a bussiness of launching a new brand of UHT Milk. How will you apply the concept of Strategic Planning on this organization right from defining the bussiness mission up to exercising controle. Apply all the steps involved in your planning process
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Services Marketing Concepts, Strategies, & Cases
Authors: Douglas Hoffman, john Bateson
4th edition
1439039399, 978-1439039397
