Answered step by step
Verified Expert Solution
Link Copied!
Question
1 Approved Answer

Assume that you are working in the international business department for a Jordanian company that plans to expand its operations. Your manager asked you to

Assume that you are working in the international business department for a Jordanian company that plans to expand its operations. Your manager asked you to choose a country to conduct a market analysis and to write a comprehensive report about that country's market in the blow sequence. You can choose any local company that manufactures its products locally and try to study if those products will fit with the country that you have to choose. (You choose the country) 1. Overview of the selected country 2. Host Country Market Analysis (PESTEL) Analysis (4marks) 2.1 Political. 2.2 Economic. 2.3 Social. 2.4 Technology 3. Business opportunities 1. Business opportunities analysis 4. Implementation 1. Market Structure and Target Market. 2. Product. 3. Price. 4. Distribution. 5. The mode of selected market entry, and why? What type of entry Method you will choose from the following and Why: Exporting, Licensing, Franchising, Strategic Alliances, Joint Ventures, Foreign Direct Investment 6. Conclusion Outline three reasons and the evidence for your final decisions (why or why not to select that country). What are the advantages and disadvantages of that country. 7. References
image text in transcribed
Assume that you are working in the international business department for a Jordanian company that plans to expand its operations. Your manager asked you to choose a country to conduct a market analysis and to write a comprehensive report about that country's market in the blow sequence. You can choose any local company tha manufactures its products locally and try to study if those products will fit with the country that you have to choose. (You choose the country) 1. Overview of the selected country 2. Host Country Market Analysis (PESTEL) Analysis (4marks) 2.1 Political. 2.2 Economic. 2.3 Social. 2.4 Technology 3. Business opportunities 1. Business opportunities analysis 4. Implementation 1. Market Structure and Target Market. 2. Product. 3. Price. 4. Distribution. 5. The mode of selected market entry, and why? What type of entry Method you will choose from the following and Why: Exporting, Licensing, Franchising, Strategic Alliances, Joint Ventures, Foreign Direct Investment 6. Conclusion Outline three reasons and the evidence for your final decisions (why or why not to select that country). What are the advantages and disadvantages of that country. 7. References Assume that you are working in the international business department for a Jordanian company that plans to expand its operations. Your manager asked you to choose a country to conduct a market analysis and to write a comprehensive report about that country's market in the blow sequence. You can choose any local company tha manufactures its products locally and try to study if those products will fit with the country that you have to choose. (You choose the country) 1. Overview of the selected country 2. Host Country Market Analysis (PESTEL) Analysis (4marks) 2.1 Political. 2.2 Economic. 2.3 Social. 2.4 Technology 3. Business opportunities 1. Business opportunities analysis 4. Implementation 1. Market Structure and Target Market. 2. Product. 3. Price. 4. Distribution. 5. The mode of selected market entry, and why? What type of entry Method you will choose from the following and Why: Exporting, Licensing, Franchising, Strategic Alliances, Joint Ventures, Foreign Direct Investment 6. Conclusion Outline three reasons and the evidence for your final decisions (why or why not to select that country). What are the advantages and disadvantages of that country. 7. References

Step by Step Solution

There are 3 Steps involved in it

Step: 1

blur-text-image
Get Instant Access to Expert-Tailored Solutions

See step-by-step solutions with expert insights and AI powered tools for academic success

Step: 2

blur-text-image_2

Step: 3

blur-text-image_3

Ace Your Homework with AI

Get the answers you need in no time with our AI-driven, step-by-step assistance

Get Started

Recommended Textbook for

Tourism Concepts And Practices

Authors: John R Walker, Josielyn T Walker

1st Edition

0138142459, 9780138142452

More Books

Students explore these related General Management questions