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b. Should Sara Lee be concerned about the impact of a recession? Why? Explain c. Should Sara Lee reduce its price to increase market share?

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b. Should Sara Lee be concerned about the impact of a recession? Why? Explain c. Should Sara Lee reduce its price to increase market share? Why or why not? Explain d. What impact will be felt in the sale of Microwave ovens if the price of Apple Pies rise by 20% (show work and support your answers) II. Apple Pies and Microwave Owens Suppose Sara Lee estimates the following demand equation for its Apple Pies using data from stores for the month of February, 2019 d. Q -5200-42Ps + 20 PX + 5.2Y + 0.20A 0.25M (2.02) 17.5) (6.2) (2.5) (0.09) (0.21) Assume the following values for the independent variables: Quantity of Apple Pies sold per month Ps Price of Swanson's Apple pies (in cents) 500 Px = Price of Debbie's Apple Pie = 600 (in cents) Y = Per Capita Income of the trade area in which the store is located- $5500 A Monthly advertising expenditure S10,000 M Number of microwave ovens in the trade area where the store is located 5000 Using this information, answer the following questions: a. Compute elasticties for each variable namely, own-price, cross-price elasticities, income and advertising (Hint: use the example given in the text (P. 117-122) b. Should Sara Lee be concerned recession? Why? Explain c. Should Sara Lee reduce its price to increase market share? Why or why not? Explain d. What impact will be felt in the sale of Microwave ovens if the price of Apple Pies rise by 20% (show work and support your answers) about the impact of a

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