BabiesRUs (BRU) is a popular global corporation, headquartered in New York, specialized in the manufacturing of several baby products, for medication, leisure and transportation. BRU is particularly popular for its strollers, sold around the world.

In 2019, revenues were almost $ 100 million for the second year in a row, with a final positive profit of $ 1.1 million.

The following table summarized the main financial figures for the last 2 years:

Income statement (,000 $)	2019	2018
Net sales from operations	$ 98,526	$ 98,999
Other revenues and income	$ 120	$ 390
Total revenues	$ 98,646	$ 99,389
Purchases, services and other costs	$ (66,110)	$ (66,558)
Payroll and related costs	$ (21,522)	$ (21,618)
Gross operating profit (EBITDA)	$ 11,014	$ 11,213
Depreciation, amortisation and impairment	$ (8,690)	$ (7,360)
Operating result (EBIT)	$ 2,324	$ 3,853
Net finance expense	$ (865)	$ (823)
Net income (expense) from investments	$ (88)	$ (90)
Result before income taxes	$ 1,371	$ 2,940
Income taxes	$ (194)	$ (201)
Net profit (loss) for the year	$ 1,177	$ 2,739
Assets (,000$
Inventories (including contract assets)	$ 13,890	$ 13,866
Trade Receivables	$ 26,440	$ 24,110
Total assets	$ 110,677	$ 120,590
Liabilities (million €)
Trade payables	$ 26,740	$ 25,710
Short Term Debt	$ 801	$ 620
Long Term Debt	$ 26,462	$ 29,291
Total Debt	$ 27,263	$ 29,911

 

3) Evaluate the supply network strategy implemented by BRU for each component. Bumper Sourcing strategy: O Single sourcing I Multiple sourcing O Dual sourcing O Parallel sourcing Relationship strategy O Traditional O Collaborative Location strategy O Local suppliers O Global suppliers D Both local and global Wheels Sourcing strategy: O Single sourcing O Multiple sourcing O Dual sourcing O Parallel sourcing Relationship strategy O Traditional O Collaborative