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BADM 106 02 - Team project - Fall 2020 - company under review = TARGET Canada - chosen because this was biggest business fiasco in

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BADM 106 02 - Team project - Fall 2020 - company under review = TARGET Canada - chosen because this was biggest business fiasco in recent history in Canada and involved the failure of all functional departments of Target! Read article entitled "The Last Days of Target" by Joe Castaldo and do an on-line search for additional information as necessary. My functional role is VP Marketing and Sales (for purposes of this project you must pretend that you are the actuel functional departmental leader during the planning and execution of Target's entry into the Canadian market] What to do? From the perspective of your management responsibility as defined by your functional role, research the Target Canada's business performance, strategy and policy direction (web, newspapers, "stockwatch.com"or other reports etc.] and how "your functional" area of responsibility, contributed to Target's failure in Canada. Consider the external environment as well as the company's resources and competitive strengths. Write an individual report to your CEO and management team explaining your department's contribution to the company's failure. To the extent you can consider specific OB theories in textbook and cite references from text or other sources in reports to explain your department problems. Try to discuss only your department. Avoid 3 general overview of the failure

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