Based on the case study: 'International Marketing Research at the Mayo Clinic, you are a newly appointed international marketer at Mayo Clinic', imagine that you are a newly appointed international marketer at Mayo Clinic. You are assigned to propose an international marketing plan (IMP) for the Mayo Clinic seeking to expand its business internationally. To complete an international marketing plan, you need to conduct further research to propose a potential new country that Mayo Clinic can expand its business into. This IMP should include the following components: (1) Internal analysis (strengths & weaknesses of Mayo Clinic) (2) External analysis (opportunities & threats of the selected country's current environment) (3) Targeted markets and positioning (segmentation) (4) International marketing communication strategies for Mayo Clinic to promote its business in the selected country. Your IMP should demonstrate that: (1) you understand specific details and critical evidence required in the IMP, (2) you can conduct further research from other sources (academic journal references, industry publications and other relevant secondary sources), and (3) you can apply your International Marketing knowledge learnt from class discussions and lecture materials