• Beta Breweries, a regional craft brewery, diversified its product offerings by introducing a line of non-alcoholic beverages targeted at health-conscious consumers. The product development process involved research and development activities, brand positioning, and market testing to ensure product viability and consumer acceptance. Explain how the economic entity principle guides the capitalization, amortization, and impairment assessment of intangible assets associated with product development, including considerations for intellectual property rights, brand valuation, and regulatory compliance, while promoting transparency and comparability in financial reporting.