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Bic ballpoint pens appeal to price-conscious because of their Bic has its marker on basis Marietta worked for a retail company and noticed there were

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Bic ballpoint pens appeal to price-conscious because of their Bic has its marker on basis Marietta worked for a retail company and noticed there were many things it could do better. She shared tome of her ideas with upper management, but management did not want to do things differently When Marietta went home to talk to her husband, they both realized that, given her passion, it would be better for Marietta to open her own business. After a lot of consideration, she decided to open a sporting goods stone called Your Best. Inc She also knew just where to open the store -right next to her house To be certain to address ail aspects of the business. Marietta hired a marketing research firm to determine the hen location Once all the research was compiled and analyze zed, she realized that it would actually be better to open the store in a different area She also realized that deciding where to locate the but mess was not the only major concern. More specifically. she would hash to focus on the four elements of the marketing mix as well, creating a whole marketing plan. Her husband mentioned the possibility of using online Affirmation services to help with the business. Web her husband's support and a good marketing plan. Marietta felt that she would be prepared to make the right decisions. Refer to Your Best. Inc. If Marietta were to use information services available online, they would offer her access to which of the following? Databases Financial assistance Physical location Production materials Disposable income

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