Boohoo, along with other online retailers, saw sales boom last year as shoppers turned to the internet amid the coronavirus pandemic. Sales have continued to grow strongly this year, helped by the launch of Boohoo's new Debenhams digital department store in April, whose lines include fashion, beauty and homewares.

"I am delighted with our performance in the first quarter, particularly as it was always going to be challenging to produce strong growth rates on last year, when lockdowns around the globe drove such high traffic to online retailers," said John Lyttle, Boohoo's chief executive.

Full Article dated 15th June 2021: Boohoo sale surge article

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Faculty of Business and Management Assessment Brief 2021/22

Required:

Compile financial and non-financial information for the years 2018-2021. Using all of the data available, critically review the financial performance of BooHoo Plc and report your findings.

Your report will need to include an analysis of any new plans and strategies. (Appendices are not required and must not be provided).

Calculate a selection of ratios for the financial years 2018-2021 and provide an analysis of the results. (Look at the list of Ratios as discussed in class).

You are required to undertake additional research to determine the following:-

What have been the underlying reasons for the financial performance? (identify and discuss significant strategic developments)

What significant trends/ developments have occurred since 2018 in respect of the case study organisation and relevant business sector? Tip: Use PEST analysis

What do you consider to be the major financial performance challenges and opportunities in the foreseeable future? Tip: Use SWOT analysis

What is your conclusion?

The Question is complete please.

C: Assessment Task Boohoo, along with other online retailers, saw sales boom last year as shoppers turned to the internet amid the coronavirus pandemic. Sales have continued to grow strongly this year, helped by the launch of Boohoo's new Debenhams digital department store in April, whose lines include fashion, beauty and homewares. "I am delighted with our performance in the first quarter, particularly as it was always going to be challenging to produce strong growth rates on last year, when lockdowns around the globe drove such high traffic to online retailers," said John Lyttle, Boohoo's chief executive. Full Article dated 15th June 2021: Boohoo sale surge article Required: Compile financial and non-financial information for the years 2018-2021. Using all of the data available, critically review the financial performance of BooHoo Plc and report your findings. Your report will need to include an analysis of any new plans and strategies. (Appendices are not required and must not be provided). Calculate a selection of ratios for the financial years 2018-2021 and provide an analysis of the results. (Look at the list of Ratios as discussed in class). You are required to undertake additional research to determine the following:- What have been the underlying reasons for the financial performance? (identify and discuss significant strategic developments) . What significant trends/ developments have occurred since 2018 in respect of the case study organisation and relevant business sector? What do you consider to be the major financial performance challenges and opportunities in the foreseeable future? H: Marking Criteria Please attached specific rubric for marking criteria. Suggested marking guide Introduction Marks 10 1 2 25 Use ratio analysis to evaluate the financial performance of BooHoo Plc over the last 4 years. (2018-2021) 3 25 Conduct a PEST analysis of the company and then assess significant developments within Boohoo and the wider retail sector. 25 Provide a SWOT analysis of the company and then assess the challenges and opportunities for the company's foreseeable future. (Include financial and non-financial elements) 5 Conclusion and presentation 15 100 C: Assessment Task Boohoo, along with other online retailers, saw sales boom last year as shoppers turned to the internet amid the coronavirus pandemic. Sales have continued to grow strongly this year, helped by the launch of Boohoo's new Debenhams digital department store in April, whose lines include fashion, beauty and homewares. "I am delighted with our performance in the first quarter, particularly as it was always going to be challenging to produce strong growth rates on last year, when lockdowns around the globe drove such high traffic to online retailers," said John Lyttle, Boohoo's chief executive. Full Article dated 15th June 2021: Boohoo sale surge article Required: Compile financial and non-financial information for the years 2018-2021. Using all of the data available, critically review the financial performance of BooHoo Plc and report your findings. Your report will need to include an analysis of any new plans and strategies. (Appendices are not required and must not be provided). Calculate a selection of ratios for the financial years 2018-2021 and provide an analysis of the results. (Look at the list of Ratios as discussed in class). You are required to undertake additional research to determine the following:- What have been the underlying reasons for the financial performance? (identify and discuss significant strategic developments) . What significant trends/ developments have occurred since 2018 in respect of the case study organisation and relevant business sector? What do you consider to be the major financial performance challenges and opportunities in the foreseeable future? H: Marking Criteria Please attached specific rubric for marking criteria. Suggested marking guide Introduction Marks 10 1 2 25 Use ratio analysis to evaluate the financial performance of BooHoo Plc over the last 4 years. (2018-2021) 3 25 Conduct a PEST analysis of the company and then assess significant developments within Boohoo and the wider retail sector. 25 Provide a SWOT analysis of the company and then assess the challenges and opportunities for the company's foreseeable future. (Include financial and non-financial elements) 5 Conclusion and presentation 15 100