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BRAND : STARBUCKS How Starbucks can use behavior science to improve their service. Following the below three forces Sequence Duration Rationalization Also how Starbucks can

BRAND : STARBUCKS

How Starbucks can use behavior science to improve their service.

Following the below three forces

Sequence
Duration
Rationalization

Also how Starbucks can improve their customer service experience using these five below principles

Finish strong
Get bad experiences over early
Segment pleasure & Combine pain
Build customer commitment through choice
Stick to ritual

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