Question
Bricktan Incorporated makes three products, Basic, Classic, and Deluxe. The maximum Bricktan can sell is 723,000 units of Basic, 484,000 units of Classic, and 124,000
Bricktan Incorporated makes three products, Basic, Classic, and Deluxe. The maximum Bricktan can sell is 723,000 units of Basic, 484,000 units of Classic, and 124,000 units of Deluxe. Bricktan has limited production capacity of 996,000 machine hours. Machine hours per unit are as follows: Basic, 1 hour; Classic, 1.25 hours; and Deluxe 2.5 hours. Contribution margin per unit is $15 for Basic, $25 for Classic, and $55 for Deluxe. Calculate what is the most profitable sales mix for Bricktan Incorporated?
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