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briefly describe and research & provide 2 real world examples of how organizations can leverage their marketing strategies to overcome the Managing To The Quarter

briefly describe and research & provide 2 real world examples of how organizations can leverage their marketing strategies to overcome the Managing To The Quarter syndrome. Your paper should include at least 3 separate references and be limited to 1-2 pages. Remember, I am not interested in a book report style paper. Rather, you will be graded on your analysis of the case and how you can relate it to current real world scenarios and examples. Please refer to the attached Sample Research paper for an example of a well crafted paper.

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