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Briefly describe the program, and the rewards. 2.How does this loyalty program target the best customers? 3.How is it sticky to prevent you from switching?

Briefly describe the program, and the rewards.

2.How does this loyalty program target the best customers?

3.How is it "sticky" to prevent you from switching? (hint, if you are also with a competitor's loyalty program, does that say something?)

4.Overall, do you think this loyalty program is getting you to spend more with the company?

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