Question
Brussels sprout growers are concerned that their vegetable is an old person's vegetable, that demand is heavily dependent on mature consumers. Last year, consumers 55
Brussels sprout growers are concerned that their vegetable is an "old person's vegetable," that demand is heavily dependent on mature consumers. Last year, consumers 55 and over bought $64.6 million worth of Brussels sprouts. The population includes 38 million potential consumers in this category, with 6 million actually buying Brussels sprouts at least once last year. Overall, the industry sold $121.5 million worth of Brussels sprouts in the United States, where it reckons that there are 163 million potential customers overall. Calculate category development index for consumers age 55 and over for the Brussels sprouts industry. Report your answer as a percent. Round to the nearest tenth of a percent. Report 25.5%, for example, as "25.5".
Step by Step Solution
There are 3 Steps involved in it
Step: 1
Get Instant Access to Expert-Tailored Solutions
See step-by-step solutions with expert insights and AI powered tools for academic success
Step: 2
Step: 3
Ace Your Homework with AI
Get the answers you need in no time with our AI-driven, step-by-step assistance
Get Started