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(C) (d) (0) (0 Now suppose that after Mike gets his promo pint but before he decides whether to sell it, he notices that he
(C) (d) (0) (0 Now suppose that after Mike gets his promo pint but before he decides whether to sell it, he notices that he lest $10 on the way to the pub. He does not yet incorporate this $10 less into his reference point fer cash. Calculate his selling price for the pint of beer. Explain intuitively why your answer is different from that in part (b) Finally, suppose that the pub advertises that it will have a $1 / pint promotion. Thinking that this is worth it, Mike plans to buy a pint, and incorporates this plan into his reference point. Once he arrives at the pub, Mike is told that the pub has run out of the promotional beer. 15What is Mike's buying price for a beer new? [Note: for this question, assume that Mike has not lost $10 on the way to the pub] The above strategy of promising an attractive offer but then mak ing it Imavailable is an example of the \"baitand-switeh\" strategy in retail sales. Explain intuitively how the baitwandswitch strat- egy works- Give a reallife example of a baitand-switeh strategy that you think relies at least partly on reference-dependent preferences
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