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Calculate total contribution at dealer pricing Calculate total contribution at distributor pricing Vickers benefit from distributor pricing over dealer pricing Price Paid by End-users OEMs

Calculate total contribution at dealer pricing
Calculate total contribution at distributor pricing
Vickers benefit from distributor pricing over dealer pricing

Price Paid by

End-users OEMs Dealers Distributors

Example Suggested List Price $100 List Price less 35% $65 List Price Less 38% $62 List Price Less 48% $52

$3.7million purchased at dealer pricing of $62 = 59,677.42

$3.7 million purchase at distributor price = 71,154

What is the total contribution of both?

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