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Calculating A/B Results What is the most common significance level (or alpha) used in A/B tests? a.1% b.3.5% c.5% d.15%
Calculating A/B Results
What is the most common significance level (or alpha) used in A/B tests?
a.1%
b.3.5%
c.5%
d.15%
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Contemporary Marketing
Authors: Louis E Boone, David L Kurtz
14th Edition
032458203X, 978-0324582031
