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can I have the answers asap 1. In reference to specialty products: a) they are usually unknown to the consumer b) they are bought often
can I have the answers asap
1. In reference to specialty products: a) they are usually unknown to the consumer b) they are bought often and with little comparison c) they are not purchased as often and are purchased with high comparison d) they exhibit unique characteristics and there is effort put into the purchase. is a name, term, or symbol that allows a product or service to be easily identified, 2. A a) feature b) brand c) design d) motto 3. Where a product was made, how to use a product, and who made the product are all questions that can be answered by the: a) brand b) labeling c) packaging d) marketing 4. Product support services: a) play into the customers overall experience b) could involve periodic surveys c) could involve platforms such as social media, phone, mail, etc d) all of the above 5. Interactive marketing: a) does not involve buyer-seller communication b) needs buyer-seller communication while a service is being provided and encountered c) will not impact the consumer positively d) none of the above 6. The financial value of any given brand can be described as: a) brand value b) brand equity c) brand profitability d) brand positionStep by Step Solution
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