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CAN YOU DIAGNOSE WHAT WENT WRONG WITH MEXICO MARKET LAUNCH OF THE STELLA BRAND? IS THIS CAMPAIGN APPROPRIATE FOR A NEW BRAND LAUNCH? HOW DO
CAN YOU DIAGNOSE WHAT WENT WRONG WITH MEXICO MARKET LAUNCH OF THE STELLA BRAND? IS THIS CAMPAIGN APPROPRIATE FOR A NEW BRAND LAUNCH? HOW DO YOU THINK THE CAUSE MARKETING ISSUE OF WATER WOULD RESONATE WITH CONSUMERS IN A MARKET LIKE MEXICO?
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