Can you explain in details one specific social media platform that I desire like Facebook. How this medium could be used, noting the different visual persuasion delivery methods. How this medium differs from the others (direct mail and email) and Why my chosen Facebook social media platforms should be used to leverage potential clients. Briefly mention what products/services the company sells and the pros and cons of it and what visual technique could help influence and persuade potential clients by choosing this company. Please kindly cite the sources or authors as I need to do more research into this issue.